May 21, 2025

2023-2024 Undergraduate Catalog

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2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

Digital Marketing Minor for Non-Marketing Majors

Required Credits:12

Required Courses

Required Credits:6

MKT 2100 Principles of Marketing Credits: 3.0
MKT 3320 E-Marketing Credits: 3.0

Digital Marketing Minor Electives

Required Credits:6

MKT 3321 Social Media Marketing Credits: 3.0
MKT 3323 Marketing Analytics Credits: 3.0
MKT 4852 Digital Marketing Practicum Credits: 0-3.0
MKT 4902 Marketing Internship - Digital Marketing Credits: 0 - 3.0
MKT 4990 Independent Study Credits: 1.0 - 6.0