Public Relations, BA

Click here for the Communication Department

Credits Required by Major: 39

Additional UCC Credits: 40

World Language Credits: 0 to 6

Free Elective Credits: 41 to 35

Total Program Credits: 120

Main Campus Program Code: BA-PBRL

WP Online Program Code: BA-WPBR

Will. Power. 101

1 Course Required; 0 Credits

WPS 1010 Will. Power. 101 Credits:

University Core Curriculum

13 Courses Required; 40 Credits;

Assumes one (1) course required for the major is also used for the UCC:

UCC Area E, Communication: COMM 1200

Public Relations majors may use one (1) of the following courses for both UCC and as a major elective, reducing the remaining UCC requirement to 12 courses (37 credits):

UCC Area D, Creativity: COMM 1160

Click here for all University Core Curriculum requirements and courses.

World Languages Requirement

0 to 2 Courses Required; 0 to 6 Credits:

Click here for information about the World Languages Requirement.

Public Relations Major Core Courses

10 Courses Required; 30 Credits:

COMM 1200 Media and Society Credits: 3.0
COMM 2100 Media Writing Credits: 3.0
COMM 2490 Research Methods in Applied Communication Credits: 3.0
COMM 3480 Public Relations Credits: 3.0
COMM 3580 Digital and Social Media Communication Credits: 3.0
COMM 4453 Communication Capstone- Public Relations Credits: 3.0
COMM 4470 Content Writing and Brand Strategy Credits: 3.0
COMM 4480 Public Relations Case Studies Credits: 3.0
COMM 4490 Public Relations Campaign Workshop Credits: 3.0
COMM 4660 Corporate Social Responsibility and Advocacy Credits: 3.0

Interdisciplinary Elective Courses

3 Courses Required: 9 Credits:

COMM 1160 Multimedia Storytelling Credits: 3.0
COMM 2200 Radio and TV Industries Credits: 3.0
COMM 2310 Organizational Communication Credits: 3.0
COMM 2500 Journalism Credits: 3.0
COMM 3300 Internship - External Credits: 1.0 - 6.0
COMM 3301 Internship - Internal Credits: 1.0 - 6.0
COMM 3400 Intercultural Communication Credits: 3.0
COMM 3610 Successful Business and Professional Communication Credits: 3.0
COMM 3980 Global Strategic Communication Credits: 3.0
COMM 4630 Seminar in Group & Team Development Credits: 3.0
ENG 3600 Digital Writing and Editing Credits: 3.0
MGT 2000 Principles of Management Credits: 3.0
MKT 2100 Principles of Marketing Credits: 3.0
MKT 3321 Social Media Marketing Credits: 3.0
RPS 2100 Negotiation Credits: 3.0